Don’t Let Algorithm Updates Keep You Up at Night
Joey Armstrong knows the stress that comes with a Google algorithm update for those who work in the SEO industry. There’s so much time and effort put into obtaining organic search results for a desired keyword that the thought of losing the fruit of that labor can be quite terrifying. However, Joey Armstrong is here to comfort marketers by explaining how following certain practices can help any SEO aficionado ensure that their website remains in the best possible position to succeed in the search engine results. Most SEO marketers are numbers pe ople. They measure success by looking at not only the position their website appears in the search engines for a given keyword, but the number of clicks the site receives, the number of seconds people stay on the page, and the list of numbers goes on and on. The problem is that focusing solely on numbers can make reports look promising, but they can also hurt the overall business. There’s a...