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Showing posts from September, 2021

Don’t Let Algorithm Updates Keep You Up at Night

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  Joey Armstrong  knows the stress that comes with a Google algorithm update for those who work in the SEO industry. There’s so much time and effort put into obtaining organic search results for a desired keyword that the thought of losing the fruit of that labor can be quite terrifying. However, Joey Armstrong is here to comfort marketers by explaining how following certain practices can help any SEO aficionado ensure that their website remains in the best possible position to succeed in the search engine results.    Most SEO marketers are numbers pe ople. They measure success by looking at not only the position their website appears in the search engines for a given keyword, but the number of clicks  the site receives, the number of seconds people stay on the page, and the list of numbers goes on and on. The problem is that focusing solely on numbers can make reports look  promising,  but they can also hurt the overall business.  There’s  always other things to consider. For instance

Productivity Tips for Marketers

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  Marketing, like most current industries, moves at the speed of light. Joey Armstrong understands that most marketers long for just a few more hours in the day. While Joey Armstrong understands that we can’t slow down time, he does believe marketers can find ways to boost productivity and make the most of the hours  on the job. Today, Armstrong will discuss some simple steps to boost productivity.    1.  Lists   One of the best things a marketer can do is physically write out tasks that must be completed on a given day. It can be beneficial to start the workweek with goals for the entire week and then segment them out throughout the week. Keep in mind that the stray task will inevitably come up during the day. Leave some room for these tasks and enjoy the sweet sensation that comes with crossing an objective off the list upon completion.   2.  Consider Technology   Technological advancements have made just about all marketing tasks that much easier. However, not everyone utilizes tech